Our Story
Let's raise a glass to just getting started.
18+
Years of Educating
Our mission is simple. Let's teach others how to make, save, and spend money. Responsibly.
Did you know that 74% of Americans live paycheck to paycheck?
Founded in 2007 by technology and marketing experts after years of watching people struggle to learn the ins and outs of good financial decision-making, was born
to give Americans the opportunity to take control of their finances and get on a path of prosperity. The time is now to course correct.
$1.7m+
Money Saved
689
Articles Written
100k+
Readers Helped
Our Philosophy
Personal finance can be overwhelming, so we first aim to simplify and demystify everything finance.
Our totally free, curated content library has articles, videos, books, blogs, and more to help you navigate the choppy waters that can be personal finance. We do this by utilizing four key pillars to take you from the initial steps to executing a better path forward.
- We Inspire.
- We Educate.
- We Help Plan.
- We Help Action.